BBDO NY came to TRONIC and Monumental Interactive to build a converged online experience around 5 athletes for their Winter Olympic Games campaign "Here's to Possibilities". The concept was simple: create 3D monuments of each athlete and allow users to interact with those monuments online and through an augmented reality iPhone application. TRONIC and Monumental came to me to lead the design efforts around the website and the iPhone app and to create a cohesive look & feel that tied in with elements of BBDO's national campaign but also had a unique presence on it's own.

Client: AT&T | Agency: BBDO NY, TRONIC, & Monumental Interactive | Role: Designer

SITE



AUGMENTED REALITY IPHONE APP